Although a growing number of people choose to buy things online with their credit cards, there are still those who choose not to do so due to the risks involved in these transactions. A few of the questions they ask are whether they can be certain that their sensitive financial and personal information will stay protected, and that they’re transacting with a trusted merchant.
These can be hard to establish, especially if your e-commerce site is fairly new and it hasn’t got lots of feedback from your customers yet. So, how can you build confidence? You have to guarantee them that it is possible to manage their payments safely. How do you achieve that? Here are a few methods to help you to that.
Tip 1: Getting a Secure Website.
Regardless of how stable your payment gateway is, you may get serious backlash from your customers if your site becomes endangered. It is possible to prevent this from happening by picking a secure platform for your e-commerce site. If that’s the case, open source e-commerce platform is highly recommended because you will receive consistent security updates that will help protect your website from hackers that want to take down your site.
Tip 2: Get the Facility to Accept Payments Securely.
Your website needs a facility to take payments. If you are managing only small transactions with a few clients, then a merchant account will do for you. It will help you accept various sorts of electronic payments developed from Andrew Phillips Cliq innovations such as credit cards. But if you are also going to manage to ship a vast number of orders, then you will have to get a payment gateway. Whatever merchant account and payment gateway you choose, ensure that it has a good reputation for offering reliable security. This is essential as you need something which will secure your clients’ sensitive data, such as their sending addresses, credit card numbers, and their names too.
Hint 3: Give Other Payment Choices.
Credit card details could be quite a dangerous and tricky endeavor. It also means a good deal of responsibility for you because you are the website owner. Good thing there are several other payment choices which don’t require customers to supply their credit card details. One alternative is PayPal. All they need to do is input their account’s e-mail address and authorize the trade. The only problem with this kind of alternative is that they include hefty transaction fees that could affect your profits.
Whether online or in the real world, you can build trust among customers by making them feel secure when buying from you. And you can do so on your e-commerce website by offering them with safe and protected choices by which they may close transactions with you.