Get to Know Jack Halfon
Jack Halfon, born in Harare, Zimbabwe is a South African entrepreneur. He is the largely popular as the founder of a micro-lending institution known as Atlas finance. Atlas finance has been molded by him into a model of customer service, ethics, and responsibility. He began this business as a small business in Johannesburg, and it has since grown into one of the biggest microlending institutions in Johannesburg that has over 170 branches in South Africa. Despite the vastness of his business, he has never lost the essence of the qualities that matter the most to his clients which are integrity and a desire to see his clients get what they need. That is why his business continues to be in a position to lend to over two million people since the start of his company in 1994. For Jack, his customers, are not any different from the members of his household. His company, Atlas Finance Ltd, provides loans of an amount of 8,000 rand or less to customers who may need to pay for family expenses, hospital bills, tuition for school, transportation costs and other debts. Halfon and his staff at Atlas Finance allow it to be possible for individuals who reside in several South African cities like Johannesburg Durban Pretoria, Soweto, Cape Town along with other major cities to meet their day-to-day expenses.
Jack Halfon went through numerous challenges as he tried to establish his business, and thus he understands the difficulties that most of his clients go through. Before his company could pick up; he suffered several challenges and drawbacks. In fact, he started his business empire with only 300 rand, but he eventually became a successful entrepreneur in the South African microfinance sector providing help to those who are undergoing similar problems. This has made him a philanthropist, giving back to the people around him to assist the poor in society. Through his philanthropic actions, he hopes to inspire the next generation of entrepreneurs. He writes blogs and articles giving free advice on what steps to take to make it in the microfinance business.
Not only is Jack Halfon an entrepreneur who is successful, he’s a committed family man and an enthusiastic white and black photographer as he is a proud husband to a wife, has three children and three grandchildren. He enjoys spending quality time spending time with his loved ones and watching them flourish. He’s well-traveled around the world and has captured the essence of individuals and places using his camera. He published his collection of black and white photography known as Faces and Places in the year 2011. He gave the proceeds he got from this publication to charities in South Africa. He is indeed a man of many hats who has made and continues to make significant contributions to society.